Care What You Wear
Care What You Wear is an innovative database of sustainable brands to help consumers consciously shop in style. Through comprehensive social media strategy The Pearl Agency curates a feed of content which drives traffic to the client's database and educates their consumers on brand partners. Activities include content creation, photo/video production, brand relations, influencer relations, and strategic brand activation planning.
Through integrating processes of organic content creation and establishing a cadence of brand partner content adaptation, Care What You Wear has been able to vastly increase content productivity and successfully promote their platform and partners through social media.